Polish Meat Processor Eyes German Expansion
POLAND - Polish meat processor ZM Henryk Kania is aiming to significantly raise its output and revenues this year, with plans to reach annual sales of about PLN 1 billion, writes Jaroslaw Adamowski.Furthermore, the company is mulling over acquiring a local meat processor in Germany to increase its foothold in an important foreign market.
The company's products include fresh meats as well as sausage and other processed meat.
ZM Henryk Kania is to launch a new frankfurter production line and two meat slicing lines at its production facility in Pszczyna, Poland. These investments are expected to be completed by the end of this year.
The new frankfurter line will allow the Polish firm to raise its frankfurter output from the current level of up to 20 tonnes per day to about 70 tonnes per day, and the two meat slicing lines will raise its output from some 7 tonnes of meat slices per day to as much as 50 tonnes per day.
Moreover, earlier this year, Henryk Kania, the company's founder and president of its supervisory board, said that the Polish firm is considering to expand to the German meat market through an acquisition of a local meat processor.